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American multinational chewing gum firm, Wrigley, is planning to enter Web3 by NFTs and its personal Metaverse. That is in response to a brand new patent submitting with the USA Patent and Trademark Workplace (USPTO), dated March 24.
Dubbed “Juicyverse,” the patent outlines the corporate’s intention to make the most of Web3 know-how to supply its followers entry to digital collectibles that may be owned, traded, and utilized in digital environments.
The patent covers three foremost areas Wrigley goals to faucet with these NFTs. The primary is the issuing of non-fungible tokens that characteristic “photographs of art work, attire, confectionery, sweet, or snacks” plus NFT-backed media equivalent to downloadable audio and video recordings.
Wrigley has filed a brand new trademark utility for JUICYVERSE
The applying claims plans for:▶️ NFTs + NFT-Backed Media▶️ Digital and Bodily Sweet▶️ NFT + Crypto-Collectible Sharing Software program…and extra!#NFTs #Metaverse #Web3 #MetaverseNFT #Wrigleys #Crypto #NFT pic.twitter.com/oY36WwtPPv
— Mike Kondoudis (@KondoudisLaw) March 29, 2023
As well as, it additionally has plans to concern digital and bodily sweet backed by NFTs, plus present “non-downloadable crypto-collectible software program” that can be utilized to add, modify, share, and examine digital collectibles.
The corporate can be eager on launching a Metaverse that may go by the title “Juicyverse,” the place “customers can work together for leisure, inventive, leisure, or leisure functions.”
Wrigley Joins a Host of Meals Corporations Pursuing NFT Initiatives
Wrigley’s Web3 foray comes lower than a yr after its guardian firm, Mars, filed an NFT-related patent for “Snickers.” The patent sought management over the issuance of brand-related non-fungible tokens, digital snacks and drinks, and software program for authenticating, transmitting, and storing digital belongings.
As well as, it follows within the footsteps of different meals firms equivalent to Kraft Meals, which final October filed an NFT patent for its sizzling dog-shaped Weinermobile. Like the various different firms inside the trade which have filed all these patents, the aim is to concern non-fungible tokens associated to its merchandise that may be utilized in digital environments.
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*All funding/monetary opinions expressed by NFT Plazas are from the non-public analysis and expertise of our website moderators and are meant as academic materials solely. People are required to totally analysis any product prior to creating any form of funding.
Basil is an avid fan of blockchain know-how and all its improvements, and he’s obsessed with sharing this narrative together with his viewers. He has spent over 5 years within the crypto area, specializing in analysis and creating Web3 content material for numerous media shops across the globe.
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