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New York’s Whitney Museum of American Artwork has raised its admissions costs to $30 for adults (beforehand $25) and $25 for college kids and seniors (beforehand $18). The brand new grownup charges now match these of the Metropolitan Museum of Artwork (which elevated from $25 to $30 final yr), whereas the Whitney‘s scholar and senior costs are actually a number of {dollars} larger than these on the Met.
The brand new charges went into impact at present, July 13, coinciding with the start of the museum’s fiscal yr, based on a press launch, which additionally notes that that is the primary value improve since 2016—a yr after the museum moved out of its historic Marcel Breuer constructing on Madison Avenue and into its present Renzo Piano-designed residence within the Meatpacking District. As for the reasoning behind the value hike, the press launch cites “inflation, rising prices, and still-recovering attendance”, noting that the museum’s membership charges and free and discounted packages stay unaffected.
This information comes a little bit over a month after the Whitney offered its Breuer constructing to Sotheby’s for $100m. It has been 4 months since museum staff ratified their first union contract with the Whitney and Scott Rothkopf took over because the establishment’s director.
Admissions costs to museums and different cultural establishments have been fluctuating just lately, with notable will increase in Europe previously few months on the Pantheon and Uffizi Galleries in Italy, and all through the UK. In the meantime within the US, the Harvard Artwork Museums introduced in June that they’d executed away with entry charges altogether, and various museums in Los Angeles have been experimenting with free admission.
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