‘NFTs Can’t Scale’ in Current Form, Say Superduper Co-founders

“NFTs can’t scale!” in line with the founders of Web3 leisure agency Superduper throughout a chat at this yr’s NFC summit in Lisbon. 

Firm co-founders Joe Carnell and Dom Smith later sat down with Decrypt and clarified that they do, indubitably, imagine NFTs can scale “to a whole lot of thousands and thousands of individuals, we simply suppose in its present format, it received’t.”

When the pair say “scaling” they don’t imply the technical aspect of it–as an example, boosting the transaction throughput of a given blockchain–moderately, they imply the method of onboarding NFT customers by the thousands and thousands. 

Their ambitions are hardly modest, both. On the startup’s LinkedIn, Superduper describes its “mission to onboard the primary billion customers.” 

Nonetheless, they are saying there are three principal issues to getting there. First, they think about how NFTs can disrupt the leisure business. Secondly, there’s consumer expertise (UX), and third, public notion.

“I feel fairly a couple of builders now are waking as much as the truth that we have to construct one thing that sustains, that is right here throughout the bear market that thrives throughout the bull,”  Carnell stated. “And that’s not simply trying on the enter—what’s new—it’s trying on the output, what’s the true worth? What do folks really care about?”

Superduper’s model connection

The Superduper co-founders have additionally been working with streaming titan Spotify by way of one other of their Web3 leisure franchises: Overlord, a “story-driven gaming ecosystem” related to the agency’s Creepz NFT mission. 

In February this yr, Overlord joined Spotify’s token-gated playlist pilot, permitting holders of its NFTs to trial a novel crypto integration on the streaming platform. 

“The very first thing we acknowledge is that nobody is aware of what they’re doing. However that is a great factor,” Smith instructed Decrypt. “As a result of everybody’s exploring the know-how and attempting to determine how they will drive essentially the most worth to audiences and types over the long run.”

He provides that it finally goes again to “that soiled phrase ‘income,’ how will you drive extra productization to the businesses, which in flip advantages customers since you reinvest into product and expertise?”

By way of subsequent steps, the pair say their crew is at full capability “of 45 to 50 folks” and goes “very deep” on short-form social media content material for Twitter, Tik Tok and Instagram, and constructing long-form content material “for platforms like Netflix.”