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Los Angeles-based leisure studio Function.io introduced at present that it’s creating Lollipop, an interactive, Web3 multimedia automotive racing expertise with “The Quick and Livid” co-writer and “Suicide Squad” author/director David Ayer hooked up as its author and govt producer.
Chris Lengthy—producer of the Ayer-directed movie “The Tax Collector” and the “Mr. Mercedes” tv collection—can also be hooked up to Lollipop, which will probably be constructed on Ethereum scaling community Polygon. Ayer and Lengthy are each executives beneath Ayer’s manufacturing shingle, Cedar Park Studios.
Whereas many particulars relating to the venture stay beneath wraps, Lollipop will contain Polygon-based NFTs, which Function.io founder and CEO Steven Ilous prefers to name “digital collectibles” due to the destructive stigma surrounding the acronym.
“We don’t actually use the phrase NFTs,” Ilous advised Decrypt in an interview. “However there’s digital collectibles, there’s a streaming narrative part, and there’s gamification.”
Ilous defined that he got here up with the idea for Lollipop and pitched it to Ayer, whom Ilous stated is “undoubtedly a fan of the expertise.”
“I introduced it to him as one thing that I felt might pioneer what future experiences may very well be,” Ilous stated. “And he bought it instantly.”
Function.io is not billing Lollipop purely as a online game, however quite an “interactive media expertise.” The venture will apparently “mix components of episodic streaming, gaming, {and professional} sports activities,” in keeping with an announcement. That is obscure, and we do not know sufficient but to cleanly classify the expertise, however Ilous describes Lollipop as one thing constructed to essentially seize maintain of audiences by way of a hybrid media method.
“We’re attempting to essentially create next-generation content material that’s constructed for the way audiences are consuming content material nowadays,” Ilous advised Decrypt.
Whereas it’s not but clear precisely how Lollipop will leverage NFTs, Polygon Labs President Ryan Wyatt referred to as the venture “actually pioneering” in an announcement.
“Function is spearheading the way forward for storytelling and using Polygon blockchain expertise to create a very new kind of media,” Wyatt added.
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