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Digital ID Verification Firm OCR Labs Embraces Diversity, Innovation in IDVerse Rebrand

May 30, 2023
in DeFi
Reading Time: 3 mins read
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Digital ID verification (IDV) innovator OCR Labs World will start the second half of 2023 with a brand new identification of its personal. The corporate, which launched itself to Finovate audiences at our developer’s convention, FinDEVrSiliconValley 2016, introduced its rebrand as IDVerse this week.

In a press release, the agency famous that the brand new title and model mix a set of key ideas – identification, universality, versatility, and variety – that underscore the corporate’s priorities on the subject of growing digital ID verification expertise. The rebrand additionally displays the corporate’s development, technological improvements within the subject of identification verification, the evolving regulatory panorama, and mandates for larger monetary inclusion.

“With OCR Labs we got down to develop an identification verification resolution, from scratch,” firm CEO Myers mentioned, “The beginning of IDVerse means we’re now able to go to the following degree to make person verification easy with Zero Bias AI.”

IDVerse’s Zero Bias AI leverages generative AI to coach deep neural community programs to protect towards bias primarily based on gender, age, and ethnicity. At the start of the yr, the corporate introduced that its expertise had achieved non-bias certification from impartial biometric testing laboratory BixieLab. The analysis included male, feminine, and transgender topics, aged 18 to 70 years previous, from eight completely different ethnic classes. The take a look at outcomes revealed no demographic bias and a zero % error price for the corporate’s facial liveness detection resolution. “The time has come to refocus efforts on reaching inclusivity to arrange for the longer term when extra folks than ever will use identification options for all the pieces,” firm Common Supervisor Worldwide Russ Cohn mentioned, “even ‘unlocking our automotive with our face’.”

Two months later, the corporate obtained certification from the U.Ok.’s Digital Id & Attributes Belief Framework (DIATF). This offers the agency the fitting to serve employers, landlords, HR vetting corporations, and different organizations as a compliant Id Service Supplier (IDSP). “Our Zero Bias AI expertise eliminates obstacles that result in exclusion,” firm Head of Authorized, Danger, & Compliance Terry Brenner defined, “so that everybody has entry to digital ID programs in society, reminiscent of recruitment and proper to work, proper to lease.”

Along with the drive for monetary inclusion and regulatory mandates, technological innovation can also be enjoying a significant function within the firm’s transition to IDVerse. Based as a analysis entity in 2014, the agency pioneered the deployment of optical character recognition and facial recognition to offer identification proofing and fraud detection on cell and net platforms. The rise of applied sciences like artificial media and generative AI have produced new challenges for preventing fraud. This has inspired corporations like IDVerse to embrace methods reminiscent of identification orchestration that present a coordinated fraud protection throughout all the buyer lifecycle.

As we speak, IDVerse verifies greater than 16,000 identification paperwork in 220+ international locations and territories. By matching folks with their government-issued IDs, the corporate helps battle fraud and allows organizations to satisfy AML and KYC identification verification necessities.

Headquartered in London, Silicon Valley, and Sydney, IDVerse has raised $45 million in funding, in keeping with Crunchbase. The agency’s traders embody Equable Capital and OYAK.

Picture by Andrea Piacquadio

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Tags: DigitalDiversityEmbracesFirmIDVerseInnovationLabsOCRRebrandverification
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