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Ed Balloon’s Mission to Bring Black Hair Culture to the Blockchain

July 24, 2023
in NFT
Reading Time: 6 mins read
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Don’t put Ed Balloon in a field.

The multidisciplinary artist has by no means lent himself properly to labels, exploring his quirky inventive imaginative and prescient by means of the lenses of music, movie, and stop-motion animation with initiatives like Run Ed. Now it’s time so as to add generative artwork to the listing.

His new challenge, Magnificence Provide Is Out of Du-Rags, launched this week on the newly-launched Prohibition platform, explores the complicated cultural legacy of Black hairstyles by means of algorithmic code. Billed as “the primary on-chain generative artwork challenge that includes braids and locs,” the gathering represents a deeply private and cathartic second of expression based mostly on Balloon’s personal experiences.

“The du-rag is a manner of hiding, however you don’t have it, so you need to let the world see and settle for you for who you might be,” he explains. “That’s the assertion that I’m making.”

In a conversational nft now podcast interview, Ed Balloon dives into his imaginative and prescient for the challenge, the state of music NFTs, and the significance of uplifting artists of coloration.

Matt Medved: You’re a multidisciplinary creator who thinks when it comes to transferring pictures, artwork, and music. How did NFTs change the inventive canvas for you?

Ed Balloon: It gave me a lot extra flexibility. I believe exterior of Web3 as artists you’re like: okay, do a video, do a music, then cowl artwork— it’s very linear. After I got here into Web3, it was like, no. It allowed me to see it as a spot the place I can create, be trustworthy, and disrupt. I by no means actually checked out making stuff like that when it got here to music till I got here to this area. Having conversations and simply seeing different individuals create helped me visually to see “possibly I might wanna faucet into that.”

I at all times wished to ensure that within the Web3 area, individuals knew that I used to be a musician and performer. Folks didn’t actually know. They knew in regards to the puppet, and so they knew in regards to the visible cease movement factor, however they didn’t know that I additionally was a musician, although I might say, “Hey, I’m a musician, however I additionally do that, proper?” So I felt like I needed to do one thing.

To finish “Fuck Round And Discover Out” day … I made a decision to drop my genesis on superare. it’s a music nft that pays homage to black hair. This piece additionally was impressed by the legend @yatreda who was one of many first artist within the area who fantastically introduced gentle to African hair con pic.twitter.com/4llag7Xp0X

— Ed Balloon.eth (@Ed_Balloon) January 3, 2023

As a musician your self, what’s your tackle the state of Web3 music? What do you suppose it’ll take to carry this ecosystem to the following degree?

It’s bizarre as a result of I really feel prefer it’s proper there and it’s at all times dismissed. IRL live shows, ticketing — simple. However there may be this factor about ensuring that people perceive what’s occurring within the tradition. For me, I got here into music with the concept of a bunch of us disrupting what we knew, what we noticed, what we thought we knew, the patterns, and stuff like that.

Coming into Web3, I’m seeing the difficulties of simply individuals probably not understanding music as an entity and having to show that. It’s one thing the place I’m like, “How do I discover methods to have conversations and simply be such as you like music? Dope. You want visible artwork? Cool. Perhaps we have to mix it too typically.”

Perhaps that’s a technique to have those that are right here perceive getting a collectible, but in addition see it as one thing like high quality artwork as properly. Music hasn’t even been checked out, to me, to my information, as one thing that’s high quality artwork. So I really feel like even being in Web3 permits us the flexibleness to have the ability to not solely be this one factor.

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115- considered one of my favourite outputs to date pic.twitter.com/16KZPbdCWm

— Ed Balloon.eth (@Ed_Balloon) July 21, 2023

Inform us the imaginative and prescient behind your latest challenge on Prohibition.

It’s going to be one of many first initiatives that’s truly going to show field braids and locs on the chain.

I had finished a drop on SuperRare referred to as, Lure Balls on a Loc Tree. It was a music piece and I used to be utilizing my locs, and I manipulated it in a manner the place it was like a tree department and I had these balls on it, and it was actually cool. I liked it. I had a number of individuals asking me questions relating to that. It was in a manner the place there was a disconnect there. That type of triggered me. However I didn’t actually wish to discuss it.

I’m afraid to speak about it as a result of I’m unsure the way it’s gonna be checked out. As a Black artist, it’s at all times a really troublesome high quality line between what you may discuss and what you may’t. I used to be afraid, and I wasn’t too certain why. However I did know from these conversations, I discovered myself type of triggered.

“As a Black artist, it’s at all times a really troublesome high quality line between what you may discuss and what you may’t.”

Ed balloon

It brings me again to quite a lot of instances rising up individuals stated “Hey, it’s essential to shave your hair, or you may’t have your locs, otherwise you’re not going to get that job, otherwise you’re not going to have the ability to do that, you’re not going to have the ability to try this.” What I discovered so odd was that listening to this stuff introduced me again to that place from these conversations on this ecosystem. We now have PFPs of animals sporting durags and I’m like, “Oh did we not know that durags are literally right here for hair safety?” There’s a disconnect there.

So this challenge, I used to be like, “How do I discuss this now?’ I stated, “We’re going to code field braids and locs and we’re gonna put these unhealthy boys on the blockchain.” My aim is to ensure that we’re showcasing the wonder with regards to our hair, the artwork that goes by means of it, the method, and the time. Generally once we get our hair finished, it hurts. Folks don’t perceive that. I wanna showcase the colours, but in addition how you are feeling dope and recent when it’s finished. It’s these stunning issues that I used to be attempting to carry to life by means of this challenge. That is artwork to us as properly. We love the designs that we make with them. We love how they sway within the wind. That is us and settle for us for us.

Oh my goodness!! the ED RUN COLLECTION IS TAKING OFF!! Oh my gosh ! Welcome new members to the fam!!! FYI – 50 % of secondary gross sales go to purchasing artwork kind underrepresented artists within the area !

— Ed Balloon.eth (@Ed_Balloon) July 29, 2022

What’s the mission of The Ed Balloon Generational Wealth Fund?

I actually need to have the ability to be ready the place I should buy artwork from artists of coloration, particularly Black artists on this area, as a result of sadly, it’s nonetheless very troublesome for artists of coloration to promote their artwork. So I [decided] I must discover a manner the place I can have this fund that goes to assist that.

I felt like this was a manner additionally to be an instance for different initiatives that wish to incorporate this as a result of I wasn’t seeing that. It’s one thing that I nonetheless champion and attempt to do as a lot as I can with it. I additionally nonetheless attempt to give visibility to the artists that we do gather as a lot as I can with my platform.

“Loads of platforms don’t know tips on how to transfer on this area presently.”

Ed Balloon

What’s your spicy tackle the NFT area?

Perhaps it’s not that spicy, however I nonetheless suppose quite a lot of platforms don’t know tips on how to transfer on this area presently. They’re doing issues which have already been finished, assuming that it’s going to assist them. However, that solely traps them, as a result of the area is at all times altering. In case you’re not in a position to have your individual imaginative and prescient, then you definately’re not gonna be capable of transfer with this area. My aim is to assist however I really feel like quite a lot of instances they’re not attempting to go to artists, which is bizarre as a result of we’re the voices of reasoning and we’ve quite a lot of the imaginative and prescient.

This interview transcript has been edited for concision and readability.

For the complete and uncut interview, take heed to our podcast episode with Ed Balloon.



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