Shutterstock to Provide OpenAI with Training Data in New Partnership Deal

Shutterstock, the supplier of inventory photos, footage and music, at this time introduced that it has expanded its partnership with OpenAI. 

Printed: 11 July 2023, 11:28 am Up to date: 11 Jul 2023, 11:28 am

By a brand new six-year settlement, Shutterstock has granted OpenAI a license to entry Shutterstock coaching knowledge together with Shutterstock’s picture, video and music libraries and related metadata. In return, Shutterstock can have entry to to the most recent OpenAI expertise, and can proceed to combine DALL·E’s generative text-to-image capabilities into the shutterstock.com platform.

Aside from text-to-image technology, the combination will allow Shutterstock prospects to edit any picture in the whole Shutterstock library to go well with their ideation and manufacturing wants. Shutterstock and OpenAI may even collaborate to convey generative AI capabilities to Shutterstock’s newly acquired GIPHY platform.

Paul Hennessy, CEO of Shutterstock, stated that the expanded partnership will place the inventory digital media supplier as the popular knowledge and distribution companion for trade leaders in generative AI.

Brad Lightcap, COO of OpenAI, added, “This prolonged collaboration not solely enhances the capabilities of our picture fashions but in addition empowers manufacturers, digital media, and advertising and marketing corporations to unlock transformative potentialities in content material creation and ideation. We stay up for bringing the subsequent technology of generative AI capabilities to Shutterstock and GIPHY’s huge consumer base, additional revolutionizing the way in which folks categorical themselves by visible media.”

Shutterstock and OpenAI introduced their strategic partnership final October. This partnership growth is the most recent in a number of strategic steps Shutterstock has taken to convey generative AI capabilities to the artistic trade.

Earlier this 12 months, the corporate launched its AI Picture Generator, a DALL·E-powered instrument that permits customers to immediately create personalized visuals with textual content prompts.

Shutterstock stated it was the primary to introduce a Contributor Fund which has compensated a whole bunch of hundreds of artists whose content material IP has been used to coach the corporate’s generative AI expertise. The fund additionally pays artists ongoing royalties tied to licensing exercise for newly generated property.

Moreover OpenAI, Shutterstock has additionally partnered with trade leaders comparable to NVIDIA, Meta, LG and others to develop foundational generative AI instruments and requirements for creators throughout 3D, photos and textual content.